
San Francisco Chamber of Commerce, Nov. 2008
Alison Woo speaks to businesses, companies, corporations, organizations and non-profits offering tips, tools and tatics to help attendees discover how they can connect to their customers using effective communication and technology.
Sample keynotes:
1. ► Connecting to Your Customer Using New Media: What should a business owner say to connect with his or her customers? This topic emphasizes the communicative aspects of using new media to market his or her business using new media to make a significant difference to her company’s online visibility and bottom-line.
Learning objectives include: How do you connect with prospects and customers? What do you say when using these cutting edge tools to create old-fashioned conversations? How do you integrate Web 2.0 applications, such as Twitter, Facebook, and blogs, to put it all together to create a streamlined approach using less time and money?
2. ► The Changing Face of Media- How Do You Get Attention Now? Now that television, print, and radio has converged, how can companies stand out from the crowd. Should you give up on traditional media alltogether? No. But approaching traditional outlets takes even more savvy than ever before. Find out the secrets from a media insider about how to get media coverage for your company, client or next big thing!
3 ► What is Work Now? With millions of displaced workers seeking employment, how can workers use technology to find new opportunities? And how can employers and managers use technology to better mobilize their HR departments and manage using a social media approach? This topic explores the latest way technology is impacting today’s workforce.
4. ► Secrets of Success in New and Social Media: A look at best practices from everyone from General Motors to Bank of America to look at what’s working, why and what you can learn from the best. This presentation looks at what it takes to create Social Media success. Using the latest cutting-edge tools, including Twitter, Facebook, LinkedIn, and Ning, you’ll learn how to select the right platform and communicate in the brave new world of social media.
5. ► Three Steps to Creating an Organic Business Using New Media: In this 21st Century a business must stand out in order to succeed. Creating an organic business reflecting who you are is key to surviving online.
6. ► New Media for Journalists: How can journalists tap into the power of new media to break a story or break down a complex story? This seminar provides journalists with groundbreaking tools to empower their storytelling.
Half-day and full-day seminars, workshops on the above topics are available. Contact Alison Woo for more information.
Past Partial Speaking Engagements Include:
- Go for the Greens, National Association of Women Business Owners Conference, Disney Boardwalk Resort, Orlando, FL, Sept. 19. Speaker: Secrets of Media Insiders.
- Girls in Tech, New York City. Oct. 17, 2008. Keynote Speaker: How to Say It: Marketing with New Media.
- Blog Her, Reach Out Conference, Atlanta. Oct. 21. Moderator: Corporate Blogging Best Practices.
- America-China Business Women’s Conference, Rockville, MD. Nov. 5. Panelist: Social Media and International Trade.
- San Francisco Chamber of Commerce, San Francisco, CA. Nov. 13. Keynote Presentation: Marketing with New Media.